Hype Videos
There are a lot of moving parts in productions. All forms of them, be it film, photography or some other creative endeavor, require meticulous attention to detail and teamwork to produce good products.
This all rings true for Portrait Modes short-form videos. Recently, we launched our media production division, and started offering various forms of video content for clients. One of these new products are our Hype Videos. Hype videos are short form videos, around 1-3 minutes long, often filmed in portrait mode. These videos are made to show off the athlete or team and what they can do. The filming of these are a lot more involved than someone may initially think, especially considering their length.
For a 1-3 minute video, we often film an hour or more of footage to pull from and edit. We want to capture it all, so we prefer to run multiple cameras on gimbals, to get the smoothest quality we can. Every angle, every action, we want to capture to show off in your video! Cheerleaders, we want to see your cheers. Hockey players, we want to see your footwork. This is the time to show off for the camera.
Once our production time is over and we’ve captured all we can, we move on to media managing and editing. This is when we comb over all our footage, and start to pull the best clips and the coolest moments to create your video. These hype videos often feature quick, energetic cuts with flashy transitions timed to the music we’ve chosen. Think of it like a ‘tiktok edit’ for your favorite character cut to fun music. These are the videos that make you look like your favorite athlete.
With us, you become the star of your own edit. Show off your sport and your skills in a snappy and fun way with Portrait Modes.

